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Oh Marlene! Music PR

ABOUT

Alex Southey is a musician and PR professional based in Toronto, Canada.

Oh Marlene! PR is meant for beginners and up and comers in the industry. Southey believes this is one of the hardest parts in a musician's career. There is no guideline. It's like fumbling around in a dark room, looking for the door. Each progressive room you enter is a little brighter, until you get a sense of where you are, where you've been, and where you're going. Think of this PR like training wheels. Not only will Southey first do the work for you, he will explain to you what he's doing on his end so that next time you have a project you are empowered to do it yourself (should you want to).

SIGNIFICANT MOMENTS

At Wintersong 2024 Southey co-hosted a public panel entitled "Make It Make Cents: A Candid Conversation on Success and Profitability in the Music Industry", alongside Kim Temple (Director of Licensing & Publishing at Six Shooter Records), Torquil Campbell from Canadian band Stars, and Brendan McCarney (Founder of Double Denim Management, and Label Director at Paper Bag Records). 

Youtube clips to come.

As of May 2024, Oh Marlene Music PR began working with Artist Management company Damn Good Vibez.

 

F.A.Q

What's Up with the Name? 

Southey's grandmother's name is Marlene. Her voice mail recording on her home phone is a thing of legend amongst his family. At first, it sounds normal: "Hi you've reached Marlene at X phone number. I'm not in right now so leave..." She finishes, and attempts to end the recording. This is where trouble hits. She can't figure it out, and she complains to herself aloud, "Oh, Marlene..." Then the recording ends.

 

Project Length:

Two at least. All assets (music, artwork, bio, photos) must be sent to/in the hands of Oh Marlene! PR at least one month prior to desired release date. Oh Marlene! PR will continue to work until one month after the release date.

 

Pricing:

Pricing depends on the project: Song release or EP/Album release. A deposit of half the total amount must be sent to Oh Marlene! PR approximately 1.5 months prior to release. The remainder must be paid to Oh Marlene! PR at least 24 hours before release date. 

 

Single Pricing: $500. This makes the deposit $250.

Album Pricing: $100. This makes the deposit $500.

Bio/"About" Writing: $100 (includes long and short bios)

Services Included for Single/Album Promotion

  • Composing client emails meant to be sent to: Music outlets, college radio stations, blogs

  • Send out client emails to Oh Marlene! PR contact list

  • Serve as go-between between client and email responders

  • Release day send-outs, reminders, etc.

  • Social media posts

  • Follow ups two weeks later and a month later.

  • To-the-minute updates with WARM Radio Analytics

  • Additional support from Fuzz Space PR

Services Included for Writing Bio/About

  • About/Bio (short and long, for social media all the way to festival applications)

Do Your Services Include Applying to and Organizing Festivals/Festival Involvement? 

Unfortunately not.

PAST + PRESENT CLIENTS

Oh Marlene! Music PR. For the hardest part.

Bio: Bio
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